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Two medicines, side by side

Latanoprost vs brimonidine

Latanoprost and brimonidine are both labeled for glaucoma. Drugs@FDA records approvals of latanoprost since 1996 and of brimonidine since 1996. Pharmacies paid $1.58 per mL (Latanoprost 0.005% eye drops) and $9.06 per mL (Brimonidine tartrate 0.1% drop) (NADAC, October 7, 2026); the strengths differ, so the two prices are not like for like. In FDA's classes, latanoprost is a prostaglandin analog and brimonidine an alpha-adrenergic agonist.

Check it at the source: the latanoprost FDA label on DailyMed (effective December 18, 2025); the brimonidine FDA label on DailyMed (effective July 24, 2025).

Highlights of the latanoprost record

Latanoprost (Xalatan) · label of December 18, 2025

Used for

From the label: indications

XELPROS (latanoprost ophthalmic emulsion) 0.005% is indicated for the reduction of elevated intraocular pressure (IOP) in patients with open-angle glaucoma or ocular hypertension. XELPROS is a prostaglandin F 2α analog indicated for reduction of elevated intraocular pressure in patients with open-angle glaucoma, or ocular hypertension.

On the market

Earliest approval on file
June 5, 1996
Generic labelers
14 labelers
Pharmacy cost
$1.58 per mL

Supply and safety

Shortage
No current entry
Recalls
3

Highlights of the brimonidine record

Brimonidine (Lumify) · label of July 24, 2025

Used for

From the label: indications

Brimonidine tartrate ophthalmic solution 0.2% is indicated for lowering intraocular pressure (IOP) in patients with open-angle glaucoma or ocular hypertension. The IOP lowering efficacy of brimonidine tartrate ophthalmic solution diminishes over time in some patients. This loss of effect appears with a variable time of onset in each patient and should be closely monitored. […]

On the market

Earliest approval on file
September 6, 1996
Generic labelers
14 labelers
Pharmacy cost
$9.06 per mL

Supply and safety

Shortage
No current entry
Recalls
4

Source: FDA drug labels via openFDA (Latanoprost label of December 18, 2025, Brimonidine label of July 24, 2025); NDC Directory, Drugs@FDA, NADAC, FDA shortages and recalls (October 8, 2026)

How do latanoprost and brimonidine differ on the record?

In FDA's classes, latanoprost is a prostaglandin analog and brimonidine an alpha-adrenergic agonist.

How each works, in its label's words: Latanoprost, “Latanoprost is a prostaglandin F 2α analogue that is believed to reduce the intraocular pressure (IOP) by increasing the outflow of aqueous humor.”; Brimonidine, “Brimonidine tartrate ophthalmic solution 0.2% is a relatively selective alpha-2 adrenergic receptor agonist with a peak ocular hypotensive effect occurring at two hours post-dosing.”

Generics: latanoprost since 2011; brimonidine since 2003 (Drugs@FDA).

LatanoprostBrimonidine
Labeled forGlaucomaGlaucoma
Pharmacologic classProstaglandin Analogalpha-Adrenergic Agonist
How it works (label)Latanoprost is a prostaglandin F 2α analogue that is believed to reduce the intraocular pressure (IOP) by increasing the outflow of aqueous humor.Brimonidine tartrate ophthalmic solution 0.2% is a relatively selective alpha-2 adrenergic receptor agonist with a peak ocular hypotensive effect occurring at two hours post-dosing.
Half-life (label)n/a12.3 Pharmacokinetics Absorption After ocular administration of a 0.2% solution, plasma concentrations peaked within 1 to 4 hours and declined with a systemic half-life of approximately 3 hours.
Earliest approval on file (Drugs@FDA)June 5, 1996September 6, 1996
First generic approvedMarch 22, 2011May 28, 2003
Generic labelers (NDC)14 labelers14 labelers
Pharmacy cost (NADAC, each one's most listed form; strengths differ)$1.58 per mL (Latanoprost 0.005% eye drops)$9.06 per mL (Brimonidine tartrate 0.1% drop)
12-month price change-13%-41%
Boxed warningNoNo
Shortage nowNo current entryNo current entry
Recalls recorded34
FAERS reports (a report is not proof of cause; counts follow how widely a medicine is used)50,62717,837
DEA schedulenonenone

Source: Drugs@FDA, FDA NDC Directory, CMS NADAC of October 7, 2026, FDA shortages and recalls, FAERS via openFDA (FDA files October 8, 2026)

What next?

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